Spirit Studios & Deepfake Tom Cruise

What does the content producer of the future look like? How do you make content with a purpose entertaining? And what’s the story behind the year’s biggest viral hit - the deep fake Tom Cruise.

We’re looking at the future of content production this week with two executives at the cutting edge of the industry. Matt Campion, co founder of Spirit Studios and Chris Ume, AI and synthetic media artist and co founder of Metaphysic in conversation with Boom! PR's Justin Crosby.